Intercultural Design - Projects 1,2&3: Proposal, Data Collection and Visual Design

05.02.2024- 22.03.2024/ Week 1-Week 7
Kelly Lau Jie Ning/ 0354839
Intercultural Design/ Bachelor of Design (Honors) in Creative Media
Project 1,2&3- Proposal, Data Collection and Visual Design


INSTRUCTION




Lecture
Week 1
First of all, our lecturer took us through the MIB to let us have a basic knowledge of our projects. During briefing time, we know about what we going to do for our current project and our future projects.

Visuals are powerful persuasive mediums to provide most of our information about the world.
 Visual Communicate

What are Visuals?
Visuals are...

The first design has no meaning. It just appears as a tree. Another design aspect an visuals is that visual that represents something. It comes with meaning and cultural references with value. But something the meanings don't really go across quite correctly. So this is where design sensitivity comes in.

 Examples of design

Cultural sensitivity helps designers to design their visuals that not only encompass aesthetics, but it's also pleasant to look at. It's correctly portrayed, but also it can function correctly in terms of perceived information as well as providing the overall expected user experiences.

Examples: Tattoos
For sailors, the tattoos they have on their bodies symbolize the story and journeys that they unlock along the way and the not-equal star means a sailor who can always find their way home.

Sailor's tattoos
For Japanese, traditionally, Japanese tattoos began as a means of conveying societal status, as spiritual symbols, as a sort of charm for protection as well as symbolizing devotion, not unlike modern religious tattoos.
 Japanese traditional tattoos

As a designer, we need to be always aware of the culture, and once this symbolism and context to create designs that are inclusive and resonate with diverse audiences.

Design significance
-what we need to do is identify the social, cultural and political spheres where the design elements reside.
-we need to look back to the root of the purpose of the design.
 Design significance

Design system
 Design system
 Example of using the design system

Design Sensitivity
 Cultural Sensitivity Awareness
 Addressing Cultural Sensitivity



Project 1-Proposal (Week 1- Week 3)
In this project, we need to think about what topic we need to do and write a proposal about a general theme "Cultural Sensitivity in Design". 

Our group have discussed what topic we want to do. We tried to search about Japanese culture because we have to go to Osaka
 Discussion progress (PDF)

After discussion, we decided to do Kabuki as our topic.

We've been assigned our own jobs. I am doing sketches/visual references with Sue Zhiun. After I had done my part. I think it is still too little stuff so I added on the makeup of Kabuki, costumes of Kabuki, Kabuki Theatre and Props of Kabuki

Final Proposal Slide


Project 2-Data Collection
In this task, We need to collect data on our topic through many methods.

We are using three types of methods to collect data which are observation study, online research and Google form survey.

For our observation study, we go to Osaka to collect data about Kabuki. We decided to go to the Kabuki Theatre in Kyoto to watch Kabuki to collect data. Unfortunately, it is shown on March 2 and we go back on March 1. So, we didn't watch the Kabuki show. However, we also have collect some Kabuki data at Osaka and Kyoto.
Kyoto Kabuki Theatre's outlook 
Kabuki Show's poster

We also do online research. For online research, I took part in doing online research in emoji part and Hari Raya part.

Lastly, we also do a Google form survey to collect our data. Here is our Google form link: 

Here are our progress for collecting data through Google form survey:
Progress for doing Google form survey


Final Data Collection Slide

Project 3-Visual Design (Week 5- Week7)
In this project, we need to create a visual design for our topic.

For our group, we decided to do a set of Kabuki emoji sticker packs.

I take part in drawing sketches. I draw the sketches using Photoshop.
Screenshot of the sketches

Furthermore, what I did in this project I created a few types of Kabuki masks in week 5.
Progress of creating Kabuki masks in AI

I also added shadow before my group members combined the elements together.
Progress of adding shadow

Final Visual Design Slide

Comments

Popular posts from this blog

Animation Fundamentals- Exercises